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Engage-CEM-(Original-size)

Fully integrating with each other and your member management system to form the Engage CEM suite, our customer experience management software tools Insight, Interact and Digital have been designed to enable health and fitness club operators to create raving fans of their businesses through actionable member feedback; informed, targeted interactions on the gym floor; and intelligent automated digital communications.

Empowering you to drive loyalty, sales, referrals, participation, adherence and much more.

Insight

Create an army of free sales people to drive referrals, improve sales and increase concessionary spend. Proactively ask, analyse and act on what is important to your members. Insight is a full feedback solution centring on the Net Promoter Score® customer loyalty system.

Interact

10,000 members told us that 87% want to be spoken with by fitness staff, but only 37% regularly are. Target the members who are most important to you and proactively manage your staff to deliver quality interactions to improve loyalty and retention, increase sales and drive concessionary spend.

Digital

10,000 members told us that 66% want to be emailed, but only 45% are (but they need to be personal and relevant!) Automated, behaviour triggered communication journeys to keep members engaged with your club. Quickly and easily inform members of your latest news, run promotions, generate referrals and increase sales.

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Every business needs more raving fans!

Raving fans will be your customers for longer, choose to spend more money at your club and shout about how great you are - bringing in even more customers who, as they have come recommended, are even more likely to become raving fans themselves - creating a virtuous circle of loyalty, growth and profitability. At TRP we are passionate about creating raving fans and will do all we can to help you create an army of brand advocates to do your selling for you!

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Case Studies

Discover how the organisations leading the way in customer service excellence deliver exceptional member experiences to create raving fans of their businesses.
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ActiveNewham Have Stopped Accepting Cash Payments at Their Leisure Centres

Informed by customer feedback collected through Insight, activeNewham have made significant investments to replace traditional cash based reception desks with user-friendly kiosks, contactless payment technology and members of staff acting as club concierges.

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Blackburn with Darwen Leisure: Insight as an Early Warning System

Discover how Blackburn with Darwen Leisure utilise Insight to identify customer experience issues at the root and act upon them before they balloon out of control.

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SIV: Net Promoter Score® and Mystery Visits

Learn how SIV uses Insight'sNPS® member feedback coupled with mystery visits to deliver an exceptional customer experience which drives member loyalty.

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Active Nation: Adding Value With Nutrition Complete

Active Nation deliver more value for their members by providing both a complete exercise programme and, utilising TRP’s Nutrition Complete, healthy eating experience.

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Knowledge Station

RESEARCH

Industry leading research into the relationship between member behaviour, characteristics and club experience and loyalty for you to learn from and apply in your club. Available to download completely free of charge!

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Blog

Check out our blog to discover tips for delivering exceptional member experiences which create raving fans of your business. A quick and easy read, these snappy little posts are bursting with great ideas to implement in your club!

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EVENTS

Find out which industry events we’ll be attending and discover our schedule of workshops and free online webinars. Be sure to book on to our monthly online Product Focus sessions for a valuable in-depth look at how our tools can help you create raving fans.

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What we do and how we do it

Integrate

Live integration with your membership software to allow you to take immediate action in real time and avoid any duplicate data entry.

Tools

Powerful suite of software tools to allow you to efficiently and effectively manage your member experience.

Performance

Valuable metrics and insight into your business giving you the power to improve performance, increase revenue and drive profits.

Take Your Customer Experience to the Next Level

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