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[vc_row][vc_column width="1/2"][mkd_section_title title="FREE WEBINAR" title_size="small" title_color="#000000" highlighted_color="" title_text_align="" margin_bottom="" width=""][vc_column_text]Join TRP Retention Coach, Debbie Beesley as she utilises more than 25 years of health and fitness club management experience to share with you the 4 steps to building a digital customer experience to keep your members fully engaged with your club. In this session Debbie will show you how TRP’s fully integrated customer experience management system enables you to: Truly understand your customers and the experience they want from their membership Develop a flow of regular automated communication using multiple contact points across digital media platforms Intelligently target members with offers based...
Starting Customer Conversations – Don’t Be A Bull In A China Shop!
How and how not to start rapport building conversations with your members on the gym floor....
The Association Between Club Hassles and Uplifts and Member Loyalty as Measured by Net Promoter Score®
This whitepaper answers the following questions: Does a member's Net Promoter Score® predict their length of stay? How does the number of hassles and uplifts experienced by a member affect their likeliness of being a positive club Promoter or negative club Detractor? Which specific uplifts and hassles have the greatest impact on NPS®?...
What is Net Promoter Score® (NPS®) and How Do I Measure It?
A brief explanation of the Net Promoter Score® (NPS®) concept and how to use it to measure customer loyalty in your business....