Jetts Fitness – Brilliant Basics, Maslow’s Hierarchy of Needs, and Net Promoter Score®
Jetts Fitness CEO, Elaine Jobson shares how she utilises the Maslow's Hierarchy of Needs model as the structure for the delivery of exceptional experiences for her staff and members across the award-winning chain’s 250+ franchise sites....
New Customer Experience Awards!
Discover our new customer experience awards and find out how they work...
2018 CEA Member Engagement in the Global Health and Fitness Industry Survey Findings (Video)
The findings from our 2018 Customer Engagement Academy Member Engagement in the Global Health and Fitness Industry Survey...
2018 CEA Member Engagement in the Global Health and Fitness Industry Survey Report
This report contains the findings from the Customer Engagement Academy's (CEA) April 2018 survey into how health and fitness club operators engage with their members and covers the following areas: The industry's understanding of member engagement and how important it is seen to be. How operators are currently engaging with members, with a specific focus on social media and email. How operators are measuring the effectiveness of their engagement with members. The future of member engagement and operators' plans for 2019...